iLuck was formed 12 years ago by Debbie Varon, a Mexican national living in Los Angeles.  The company was created to design, manufacture and sell affordable jewelry.  Debbie was convinced that with prices rising for all goods, particularly luxury goods, a market for affordable jewelry was very much available.  Her early inspirations came from the "eye" which has so many meanings in so many cultures.  It is, according to many, the window into the soul and Debbie wanted to capture that fascination.  

iLuck has evolved over time.  Now, Debbie works with a long time friend, Gina Balk, and with  new vision and refocused spirit, the company encompasses not only the original concepts but, new and trendy jewelry including peace signs, the Hamsa (a palm shaped amulet), horseshoes, four leaf clovers, fish, elephants, Buddha's and other elegant, fun and meaningful designs.  All are incorporated into a large line of bracelets, necklaces and key chains.

While striving to maintain the original affordability idea, now more important than ever, the line uses only the finest high grade materials including .925 sterling silver plated with 22 carat gold, base metal with 14/ 18 plated gold and recycled brass.  All products are lead free.

iLuck merchandise can be found in stores in the United States, Canada, parts of South America, Europe, Japan, Dubai and Bahrain. Of course, the jewelry is also available on line as iLuck has a fully functioning extensively inventoried web site. 

Debbie Varon

 






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